Ed Sheeran to perform at 2021 Mnet Asian Music Awards
British singer and songwriter Ed Sheeran is scheduled to perform at the Mnet Asian Music Awards (MAMA) this year.
At the MAMA press conference earlier today (November 16), chief producer Park Chan-wook announced that Sheeran will be the global artist’s representative at the awards show. The executive noted that Sheeran will be preparing a ânew versionâ of his chart-topping single, âBad Habits,â which will be performed exclusively for the awards ceremony.
Park also cited Sheeran’s work with BTS as a factor in her selection as a visiting foreign artist at MAMA. Notably, Sheeran has worked twice with BTS so far: The singer has been credited as a songwriter for their 2019 track “Make It Right” and their third track in English, “Permission to Dance.”
Kim Hyun-soo, head of entertainment for CJ ENM, also noted that MAMA “will expand [its] presence in border regions of Asia and beyond, âin a statement. âIn a few years, we plan to host MAMA in the United States, the world’s largest music market.
âThis is an important year for MAMA to truly strengthen its presence as the global K-pop music awards ceremony. We plan to include global metrics and judgment criteria to reflect K-pop’s global status, which will further strengthen MAMA as one of the world’s best awards.
The Mnet Asian Music Awards will be held on December 11 at 6 p.m. KST.
In other MAMA news, K-pop boy group Wanna One is officially set to reunite for the first time in nearly three years at 2021 MAMA. âThey will prepare a special performance that will delight music fans,â said representatives from MAMA. SBS News, translated by Soompi.